Blog
Content Ideas for Social Media
Are you running out of ideas for what to post on your social media platforms? Social Media can be challenging for small businesses, as content can take a while to think of and create.
Here are some Goho tips for your social media:
Europe Is Ready for Your Events
We've been talking for a while that events are back - and our social media updates are proof of that. But aside from all the good parts about being back to the face-to-face game, we know it means even more to the events sector.
In the first week of September, Mariana had the opportunity to see this up close: in the first edition of the M&I forums, after an 18-month hiatus, which took place in the incredible city of Budapest. Read on to find out more!
International Confex Event
Find out about Emily’s visit to the Internation Confex Event in London where she explored all things events! Every year the exhibition brings together a large group of event professionals from across the UK to meet with suppliers and discover new venues.
Things to Do in London in September 2021
Now that the summer holidays are over it’s a good time to attend those cliche top London attractions like the London Eye, Sea Life, or the Science Museum.
As I’m sure you’ll agree this summer hasn’t felt as ‘summery’ as previous ones. Maybe it’s because events were pushed back until after July 19th? Or, maybe it's because of the awful July weather. Anyway, this year we’re classing September as the peak of summer, and here’s why…
How to Maximise Your SEO
You might be reading this title and wondering what SEO means, and why it’s important. SEO stands for Search Engine Optimisation and is a digital marketing strategy which focuses on your website's online presence on search engines. So, do you have a blog post idea that you’re ready to write? Now is the time to learn the basics of SEO and maximise your search engine rankings.
Handy Guide to Making Your Social Media More Accessible
Have you ever thought about how a blind person consumes the content you publish on your blog? Or how does someone with hearing disabilities understand the video you posted on your YouTube channel? If your business has an online presence but you've never thought about it, maybe it's time to think about digital accessibility.
August Plans & Events in London
This August is looking as busy as ever as lockdown lifts and people begging to live their ‘normal lives’ – now with venues open and the nod to dance we have gathered some amazing experiences that you need to watch out for!
Events Are Really Back!
On July 19th, the UK experienced a historic landmark: the lifting of most Covid-19 restrictions. This meant expanding total capacity in venues, reopening nightclubs, and officially returning to traditional event formats (we do love this part!). However, the pandemic has taught us a lot in this regard, with limited budgets, closed venues and people feeling insecure about the whole scenery. Check out the innovative events Goho has organised over the past few months:
Why Hire a Marketing Agency for Your Business?
Over the last year, with a lot of people being at home, not every business knew how to survive the online world, especially the smaller ones. With the focus being on making sales, marketing and communications can sometimes take a backseat, but this can end up hurting sales even more. Hiring a specialist can help, but If you're still not sure if that’s for you, here are 5 reasons why you should hire a marketing agency for your business:
The End of Square Photos on Instagram?
For the past few years social media platforms have been racing to introduce new features.
Since Snapchat sparked the stories explosion, neither old rivals or new contenders want to miss out on building different ways to share content - and none more so than Instagram.
Pride Month: Rainbow Flags & Marketing
As we near the end of Pride Month, here’s our resident designer Mikey (He/They) with a bit of the Pride Flag’s history, some advice for brands and companies who use the flag in their marketing activities, and some pointers on how businesses can be allies during Pride Month and beyond!
The Importance of an Internship
Everyone tells you at university to get as much industry experience as possible – and they are not wrong! Work experience in your chosen field is essential to boost your employability, to meet new people, create contacts as well as figuring out your own path and your own journey as to where your career will take you.
#PrideMonth: 5 Gay Bars To Visit In London
Today marks the start of Pride Month, and the weather is finally getting better…
We know that some Pride events have been cancelled due to Covid-19 (we’ll miss you this year Brighton!), but for those of us lucky enough to live in London there are lots of alternative places to celebrate this month, and we can always look forward to Manchester Pride in August and Pride in London in September!
Here’s our list of some (of the many) LGBTQ+ bars and pubs in London that you definitely should visit!
Our Away Day With The Doyle Collection
So as everyone knows, hotels have finally been allowed to open again and we were lucky enough to have our away day with the wonderful Doyle Collection.
Our away day entailed Day 1 at The Marylebone and Day 2 at The Bloomsbury - We were extremely excited to all be able to be together again and inside sheltering from the rain!
6 Things to Do in London During May
As I’m sure you’re aware Boris’ lockdown roadmap suggests that inside venues such as bars, pubs, restaurants, and indoor activities will be opening from May 17th. Whilst that might seem like a lifetime away, there are still plenty of outdoor, socially distanced events in London to keep you entertained! Whether you’re looking for a bank holiday night out or a day out with the family, don’t worry, we’ve got you covered!
Marketing Support Agencies VS In-House
Are you considering hiring a marketing agency or in-house marketing manager to support your business? It can be difficult to know which option to choose, and there are certainly merits to both options,
But you’re not here for our opinion, you’re here for cold hard facts. So, here are our 5 reasons to pick an agency over an in-house marketing team...
Our Supporting Shout-Outs for Earth Day 2021
Earth Day 2021 is fast approaching on the 20th of April and is here to highlight how we can come together to prevent the disasters of climate change and environmental destruction. Here at team Goho, we wanted to showcase some of our amazing connections who are protecting the planet as much as possible, as well as shouting out to some great organisations, platforms and people we have stumbled upon within the last year.
6 Mistakes You Are Making On LinkedIn
Whether you use LinkedIn for your personal brand, your business, or both, it can be an incredibly valuable tool.
As a business, LinkedIn can help you to connect with your current customers, find potential customers, and even identify new potential target markets.
As an individual, it can help you find new opportunities, expand your professional network, and develop professionally through training and industry-relevant updates.
But that’s enough of a sales pitch for LinkedIn (we’re here to sell Goho’s social media services, not the channels themselves!) - let’s get to the reason you’re here.
Goho Turns Two
21st March 2021 is Spring equinox, Census day, and most importantly, it's Goho’s birthday. On one hand, It doesn’t feel like 2 years since I incorporated Girl on Her Own Ltd. On the other hand, it feels like an eternity ago. Fast forward two years and I’ve pivoted my business, grown from a team of 2 to a team of 8 (and we’re still recruiting), we’re no longer Girl on Her Own, but Goho Ltd, and my team are bloody brilliant. We could celebrate by throwing one of our unique virtual events, a team-building day, or having an Instagram live party like we did last year. But I’ve decided instead to just say thank you.
Will Live Events Be Back This Summer?
We’ve been getting lots of enquiries asking if we will be putting on live events this summer, and the short answer is yes. (Government guidelines permitting of course).
You may be looking for a way to treat your clients who have been stuck indoors for over a year, or a swanky away day for your team, or you might want to have a mini staycation with your better half.
Whatever it is you want to achieve, we have a little black book of the best suppliers and venues to make your event or gathering go perfectly.