Out & Wild Festival

PR

Public Relations

The Client: 

UK's first Wellness Festival designed for queer, questioning and curious women and those who are non-binary.

The Brief:

Out & Wild wanted PR support to help raise awareness, increase visibility and generate excitement for the event in the press. 

Our Approach: 

We devised a comprehensive approach that involved crafting several different press releases, each focusing on various aspects of the festival. Furthermore, we strategically aligned these releases with relevant thematic months, such as Wellbeing & Pride, to maximize impact and resonance.

Results: 

12 placements 

50% increase in ticket sales 

150k views

70.9m Audience 

582 Engagements 

63 Avg. Domain Authority 

17 Links from Coverage 

Coverage:

https://www.walesonline.co.uk/news/wales-news/out-and-wild-lgbtq-festival-26076482

https://metro.co.uk/2023/03/26/seven-pride-season-parties-to-put-in-your-diary-18496586/

https://www.inyourarea.co.uk/news/out-wild-wellness-festival-returns-to-pembrokeshire

https://www.thepinknews.com/2023/02/07/out-and-wild-festival-queer-women-lgbtq/

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