Studio Figura

Public Relations

The Client:

A woman-only body shaping studio based in Isleworth. Studio Figura uses science that works with your body’s natural systems, saving you time and effort, promoting more efficient calorie burning and body sculpting.

The Brief:

10 hours per month of PR outreach, focusing on suitable local influencers and local press and publications to help with the aim of raising the profile of the studio, and securing new customers.

Our Approach:

PR:

We have crafted numerous press releases, focusing on the different benefits that Studio Figura has for example, women-only space, low impact and long lasting results. We created distribution lists, and emailed relevant journalists. When necessary, we have prepared our client for interviews with publications and also supported them during the calls. We have also worked closely with Studio Figura researching and suggesting relevant influencers who could promote their brand.

Results:

  • 10 placements 

  • 193.2M online readership 

  • 390K estimated views 

  • 715 social shares

  • 9 links 

PRThis is Goho